Carifit started as a babywearing exercise class for new mothers devised by specialist trainers, with specifically designed movements to support the postnatal recovery. 

In 2023 Carifit launched their very own sports tech baby carrier, designed to make your baby feel lighter, and powered through the Carifit app, it soon developed into a wellbeing platform for all new parents at every stage of their parenting journey. 

The Carifit+ baby carrier is of breathable, lightweight construction, made from 3D knit recycled mesh repurposing 30x 500ml plastic bottles. It has extra-large lumbar support for added wearer comfort and flex head and neck support that adapts as your baby grows, ensuring the ultimate fit for both parent and baby, providing comfort and support for all body types. 

With every Carifit+ comes access to the Carifit app. The Carifit app provides plans that adapt and change as both parent and baby change. From antenatal Pilates and physio-led core restore, to return to running babywearing workouts, support with sleep routines and expert mental health guidance, there’s a wide-range of programmes and workouts, recipes, an active community and a supportive professional network. 

Our comprehensive support network includes Clinical psychologists, Women’s health physios, Consultant paediatricians, GPs, Pre & post-natal fitness experts, Core rehabilitation specialists, a Return to Work coach, Sleep consultants and Babywearing experts.

Carifit is listed in the Royal College of GPs Clinical Lifestyle Toolkit and is proven in multiple studies to improve post-natal depression symptoms, reduce parental anxiety and increase the parent/baby bond. 

Include Carifit as part of your company’s benefits package and any employee going on parental leave will receive the gift of the Carifit+ best-selling baby carrier, and 12 months access to the Carifit app, providing fitness, nutrition and access to our team of experts.

 By providing a complete parental wellbeing platform, Carifit can support your employees during a time when you cannot, and help facilitate the difficult transition back to the workplace.

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As an employer you will build competitive employee rewards, share progressive parental benefits, demonstrate commitment to employee wellbeing, attract new talent and enhance female retention, support transition from and back to the workplace and gather data from measurable employee engagement outcomes.

Carifit keeps your company in mind whilst employees are away from the office and fosters increased loyalty.

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As an employee you will receive the gift of a top of the range baby carrier: an item 90% of parents-to-be will purchase, parental health and wellbeing support anywhere and anytime with access to the Carifit app and guided support to get back into activity and fitness safely and effectively. Carifit has been proven to improve postnatal depressive symptoms, reduce parental anxiety, boost self-confidence, aid postnatal pelvic floor recovery and significantly enhance parent and infant bonds.

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Carifit is an inclusive benefit for all new parents regardless of family set-up or journey to becoming a parent.